When Pringles asked EventsTag to help create an exciting and interactive event, we set out help them produce the Pringles Stack Shack: a personalized popup in NYC where fans could make a Pringles stack of their own. Three custom photo- and social- powered apps — comprised of a touch-screen stack creation process, behind-the-scenes label printing process, and queuing system to let guests know when their stack was ready — allowed visitors to order and collect their custom stacks.

Guests had a blast creating the Pringles pack of their dreams: we created nearly a thousand custom stacks and 53% of the popup visitors posted their personalized Pringles experience on social.